
Laura E. Hertzfeld: Storytelling Innovation
Laura E. Hertzfeld: Storytelling Innovation
Experience & impact production
Video and live events
Story producer for The Hollywood Reporter Roundtable and OFF/SCRIPT for AMC.
○ Actresses (ahead of 2026 Oscars)
○ Producers (ahead of 2026 Oscars)
○ Drama actresses (ahead of 2025 Emmys)

Frieze Connect
Planned and moderated panel for art lovers at Frieze Connect 2026 in Los Angeles, produced by UK fashion designer Edeline Lee.

NBC Sports
Produced two daily shows from the 2016 Rio Olympics, one on the daily medal count (sponsored by McDonald's) and one driven by athlete's social media, one of the first projects at NBC to incorporate social into Olympics coverage on a regular basis.
○ Won Sports Emmy for Transmedia Coverage

ORF: Austrian Broadcasting Corporation
Led Los Angeles media tour for group of executives from the Austrian public broadcaster, ORF. Included comprehensive site visits and meetings with:
○ LAist / National Public Radio
○ Associated Press
○ NFL





